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LEASYS RENEWS BE FREE

FLEXIBILITY, TRANSPARENCY, AND, STARTING TODAY, THE OPTION TO BUY THE CAR AT THE END OF THE RENTAL

Rome, 27 January 2021

Leasys opened the new year with a drive to innovate and renew. The company, a mobility leader in Italy and a subsidiary of FCA Bank, renews BE FREE, launching a new version of the long-term rental solution in Italy for private individuals.

Leasys introduces the new BE FREE, one of its key products, which becomes even more affordable, transparent and flexible. Thanks to its new design and new pluses, BE FREE intends to be once again the best seller in its category in Italy (it was elected Product of the Year 2019 in the Auto Service category) and in Europe, replicating the great success obtained since its launch in 2016, which led it to record over 15,000 contracts.

BE FREE is the ideal solution for those who really want to feel free, starting from the fixed monthly payment throughout the term of the contract, inclusive of the main insurance, assistance and infomobility services, without any down-payment.  And in case customers change their mind, or have different mobility requirements, BE FREE makes it possible to return the car after the first 18 months without any early-return penalty.

Moreover, the new BE FREE has an additional benefit in that it gives Customer the option to buy the car they rent at the end of the contract by quoting a firm price for the car from the start.

A formula that is even more transparent and customized, designed to put customers at the centre by giving them the option to return the car earlier or to buy the car at the end of the rental, to enjoy freely the pleasure of driving.

BE FREE is available both in the base formula and in the plus formula, which introduces even more flexibility with theft, fire, and damage repair insurance, in addition to routine and non-routine maintenance. And with the  BE FREE Hybrid and Electric versions, customers can enjoy all the benefits of the E-Mobility Card, the personal cards that makes it possible to access a sustainable mobility and charge your vehicle in any Leasys Mobility Store present throughout the country.

With BE FREE you can rent, for example, a Fiat Tipo HB MY 21 1.3 Mjt 95cv 5M S&S Business starting from €389 a month, VAT included without any down-payment.   

*Market Research PdA©/IRI 01/2020 on 12,000 Italian consumers, on a selection of products sold in Italy. prodottodellanno.it cat. Car Services BE FREE Product of the Year 2019 for innovation.